Strategic design for aspiring industry leaders.

A yellow illuminated counter with the words 'Arlanda express' in black letters. Brand and POS products and desks designed by TBD To Be Designed, a Design Studio in Uppsala, Stockholm.
NOYO Candles. Design by TBD, To Be Designed. Multiple boxed candles with minimalist black and white packaging, displaying the brand name 'NOVA' in bold black letters and a small circular logo with a yin-yang symbol.
Mantle Beauty. Design by TBD, To Be Designed. Open jar of yellow cream or lotion next to two white round containers with black letters spelling 'M', 'A', 'N', 'T, 'L', 'E', arranged randomly, on a white surface with shadows.
Image showing a foldable phone with a web saying Marketmath - We turn science into action through innovative products and services, a brand made by TBD To Be Designed design agency - TBD design studio.
Black skull with red markings on the lower left side, yellow eyes, and dark background. Design by TBD, To Be Designed.
Black and white sketch of a simple drawing of a smiley face, with a curved mouth and two round eyes. Strategy by TBD, To Be Designed.
Hand-drawn black and white cartoon face with a big, round nose, wide-open eyes, and a surprised expression. The face is enclosed in a black circle outline. Innovation by TBD, To Be Designed.

So, what’s on your mind?
Get in touch.

  • Business visions, Research, Future prototypes, Experience Strategies, Sounding board

  • Identity and scalable Brand platforms, Storytelling, Visual identities, Omni channel experience

  • Physical and digital products, Packaging, POS, Rooms, Exhibitions, Industrial design, UX/UI, Concept development

  • Info to come!

TBD, To Be Designed is a strategic design and brand experience studio based in Stockholm and Uppsala. Award-winning designers specializing in strategic design, packaging & logotypes, brand experience & visual identity, product and concept development. Our founders Hanna Rosenblom and Joakim Holmqvist are trusted holistic brand experience partners for ambitious market leaders and scale-ups.

We make your business goals tangible and actionable, craft every customer touchpoint, and deliver smart, intuitive products and systems that consistently express your brand promise.